Wanigan Organics

Step 4.

The grocery store model is: buy, sell what you can, and throw out the rest.

Average fresh produce waste is greater than 30%. It's not just the produce itself, either. It's the box it came in. It's the truck that brought it to the store. In most cases, it's all the chemicals used to grow it. It's the wasted refrigeration, the staff time. It's just a ton of waste.

To stay the course through our journey to zero produce waste, we made a point to stay connected to the environment, local farmers, and all the wonderful members of our community who shared our vision.

What we found was that like-minded people were as happy to reach across the divide as we were. Local farmers, allied businesses, customers. We started to work together to create an alternative, regenerating business model.

We lowered food miles, reduced plastic packaging, starting composting, and basked in all the mutual moral support.

At the same time as our food waste was going down, we saw our Wanigan organic basket deliveries going up.

Thanks, everybody. We couldn't have done it alone :)

If you are interested in starting deliveries with Wanigan, it's easy to sign up now and get your second basket free.

Delivery Sign-up

Wanigan is a plant-powered organic & local food company that conveniently delivers really fresh assortments of organic veggies, fruits, juices, smoothies and snacks right to your door.

Delivery Sign-up

Wanigan, a plant-powered organic & local food company, conveniently delivers really fresh assortments of organic veggies, fruits, juices and smoothies right to your door.

Step 2.

A few years ago, we put on our creative originator hats to reshape our organic home delivery business. We knew the average grocery store had more than 30% produce waste.

We wanted zero waste.

How could we redesign our business model to achieve zero waste? At the same time, how could we continue to improve quality and raise our customer experience even higher?

We knew we had more leeway with oddly shaped vegetables. Bent carrots are often unacceptable for mass grocery store shelves but at Wanigan our customers appreciate and enjoy the randomness that a typical organic farm can offer. This gave us a head start, as what was considered waste elsewhere, was useful and desirable at Wanigan.

To go further though, we needed to get creative.

So, at our Vegquarters in Brampton we built a certified kitchen and juice bar, and bought 2 dehydrators, a slow juicing machine and 2 smoothie blenders. We developed recipes that, alongside our new equipment, would use gentle preparation methods to maximize nutritional benefits and minimize food waste. Fruits or veggies deemed unsuitable for our deliveries, like items that were too small, too large or too ripe could be transformed into 100% plant-based nutritious foods.

Order juices and smoothies for home delivery

We launched a line of cold-pressed juices, real food smoothies, salads, wraps and spreads. With the dehydrators, we introduced nutrient-packed greens powders and fruit snacks with ingredients that were 100% pure.

Wanigan made Raw Orchard Mix is available for home delivery

Elsewhere, we started treating our greens like cut flowers so we could extend their life and keep them vibrant. We handled each plant with extra care, and stood them stem down in water, so they would stay properly hydrated. Now customers tell us time and time again that our produce lasts way longer than what they buy from a typical grocery store.

The next step was to figure out what to do with any spoiled fruit or trimmings from our kitchen...

Delivery Sign-up

Wanigan, a plant-powered organic & local food company, conveniently delivers really fresh assortments of organic veggies, fruits, juices and smoothies right to your door.

Step 1.

When we decided to go zero produce waste a few years back, there was no roadmap. We weren't even sure exactly how to do it. But we did know we wanted to get rid of the waste, pollution and packaging that comes with the food business. It was driving us crazy!

In its place we wanted to become an organic home delivery company backed up by a nourishing, regenerating business model in harmony with nature.

So, what to do? In a word, 'Simplify.'

We got rid of everything that didn't fit our vision. We stopped selling 100's of heavily packaged grocery products. We started delivering our baskets in paper bags. We delved headlong into the nitty-gritty of buying, storing, and delivering organic produce. Our standard of consistency and quality needed to go up.  Our waste along the way needed to go down, way down - to zero.

So the journey began.

Delivery Sign-up

Wanigan, a plant-powered organic & local food company, conveniently delivers really fresh assortments of organic veggies, fruits, juices and smoothies right to your door.

This healthy smoothie is inspired by fresh in-season ingredients, namely delicious organic cantaloupes.

We created this vibrantly flavoured smoothie because any way you slice it, fresh cantaloupes are awesome!

Summer is in full swing and sipping on this smoothie is a nice way to relax and keep cool. We hope you enjoy it! Order some produce and make it at home with this recipe!

Cantaloupe Super Smoothie:

• 1 cup of cantaloupe, skin removed
• 1/2 cup strawberries, fresh or frozen
• 1/2 cup spinach
• 1 tbsp goji berries
• 1 tbsp hemp seeds
• 1 tsp lemon zest
• 1 cup water
• 1/2 cup ice

Simply blend till smooth and enjoy!